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Milan Red Supercar Goes On-Sale at $2.6 Million (INR 17.85 Crore)
The Austrians are not known for making cars. However, a new company has made sure that their country is put in bold on the map of the world. The company is named after an Italian city but is very much Austrian. Milan Automotive has taken the sheets off its Milan Red and introduced yet another superc...
The Austrians are not known for making cars. However, a new company has made sure that their country is put in bold on the map of the world. The company is named after an Italian city but is very much Austrian. Milan Automotive has taken the sheets off its Milan Red and introduced yet another supercar to the world.
This latest supercar packs 1,307 horsepower without using any hybrid technology. The power comes from a 6.2-litre quad-turbocharged V8 engine. Through a 7-speed dual-clutch automatic transmission, the power is distributed to the rear wheels of the car. With a lightweight chassis weighing only 1300 kilograms, the car shoots from rest to 100 kmph in just 2.47 seconds and manages to achieve a top speed of 401 kmph. The car is named after the Red Kite, a bird of prey, and it has three driving modes, namely Glide, Hunt, and Attack, also named after the traits of the bird’s flight. The driving modes will adjust the aspects of the car from least extreme to most extreme.
Most of the parts of the car are made from carbon fibre. It is mainly seen on the monocoque, the rear-frame structure, and the body panels. The thing that sets this supercar apart from all the others is that it will be the first street-legal production car that will have a carbon-fibre-reinforced plastic double-wishbone suspension. This has put the Milan Red in the same leagues as the supercars from Bugatti and Koenigsegg.
Milan Automotive’s CEO, Markus Fux, said: “Nowadays you can drive an artistic car, a high-tech-monster, a throne on four wheels - or a car, that only serves one purpose: stealing everyone the show. And this is where we come into play.”
Milan Automotive will build 99 Red supercars, out of which 18 have already been sold for a price around $2.6 million each. The cars will be customized differently according to the preferences of each customer.


This latest supercar packs 1,307 horsepower without using any hybrid technology. The power comes from a 6.2-litre quad-turbocharged V8 engine. Through a 7-speed dual-clutch automatic transmission, the power is distributed to the rear wheels of the car. With a lightweight chassis weighing only 1300 kilograms, the car shoots from rest to 100 kmph in just 2.47 seconds and manages to achieve a top speed of 401 kmph. The car is named after the Red Kite, a bird of prey, and it has three driving modes, namely Glide, Hunt, and Attack, also named after the traits of the bird’s flight. The driving modes will adjust the aspects of the car from least extreme to most extreme.
Most of the parts of the car are made from carbon fibre. It is mainly seen on the monocoque, the rear-frame structure, and the body panels. The thing that sets this supercar apart from all the others is that it will be the first street-legal production car that will have a carbon-fibre-reinforced plastic double-wishbone suspension. This has put the Milan Red in the same leagues as the supercars from Bugatti and Koenigsegg.
Milan Automotive’s CEO, Markus Fux, said: “Nowadays you can drive an artistic car, a high-tech-monster, a throne on four wheels - or a car, that only serves one purpose: stealing everyone the show. And this is where we come into play.”
Milan Automotive will build 99 Red supercars, out of which 18 have already been sold for a price around $2.6 million each. The cars will be customized differently according to the preferences of each customer.


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Immanuel Raja is an Automotive Writer with 8 years of experience covering the Indian automotive landscape. He specializes in Electric Vehicles and Hybrid Technology, with particular expertise in battery systems, charging infrastructure, and the integration of alternative powertrains in Indian road conditions. Raja has extensively tested over 200 vehicles across various segments, from entry-level EVs to premium hybrids, developing nuanced insights into their performance on India's diverse and challenging roads. His analysis encompasses both technical specifications and practical ownership considerations that matter to Indian consumers, including charging accessibility, maintenance costs, and performance in extreme weather conditions. With a finger on the pulse of India's evolving automotive preferences, Raja delivers clear, factual assessments that help readers navigate the transition to electrified mobility in the context of India's unique market dynamics.
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